IBM Weather Channel
After IBM bought the Weather Channel, it began a major redesign of its forecasting app. State-of-the-art radars, high resolution visuals, and minute-by-minute timelines were just some of the new features.
We created digital media films to run as preroll and programmatic advertising, showing off these features in 30-seconds spots and 15 and 6-second cut downs.
IBM Weather Channel Premium Radar
